Who are we?
What the Home Sweet Home brand stands for.
Our positioning statement is a unique summation of what we do and what it delivers our customers. This single-minded statement is the foundation for everything we do. It drives our behaviour, our thinking, our processes and communication - all of our marketing activities and customer services should strive to directly support and demonstrate our commitment to this statement.
An Australian family owned and operated business which was established in 2010 as 'Crazy Franks Bargain Furniture Warehouse Port Macquarie' and officially opened Home Sweet Home in 2013 and has since grown rapidly every year establishing new store locations each year throughout NSW.
What Home Sweet Home prides itself on.
At Home Sweet Home, we pride ourselves in offering high quality and stylish furniture at affordable prices; along with the best customer service and warranties that are unmatched by our competitors. We also pride ourselves in providing employment opportunities to locals in our store locations.
Store Model & Focus
Our Store model gives the Customer the experience of being able to walk in to one of our stores and see a complete range set up as it would be in their own home. You will find a range of Contemporary, Country, Rustic, Industrial and Modern furniture. Discover our wide range of Bedroom, Mattresses, Dining, Lounges and Office through to our unique occasional pieces such as coffee tables, buffets and side tables.
We also offer an extensive range of soft furnishings and homewares.
How we got here.
Home Sweet Home Sofas & Living is built off of a solid wholesale background from the Founder of Home Sweet Home Sofas & Living who has been involved in the furniture industry for over 30 years, had a factory from the early age of eighteen and a full operating timber mill in South America at the age of 21 years old, growing up in the industry and being part of the ever changing wholesale and retail parts of furniture.
He has also owned and operated his own furniture factory building upon it to a full blown wholesale company and now a retail company as well. His experience firsthand and background knowledge in manufacturing helps Home Sweet Home Sofas and Living to be unique and different as most furniture is designed and built through his vision.
From then to now.
With 30 years experience in the manufacturing and importing business within the furniture industry, our passion and love for furniture is evident with the ever changing product lines across all stores. We now offer a wide range of timber options including Australian and NZ Pine, Tasmanian Oak, American Oak, Ash Wood, Recycled ELM Hardwoods, Acacia Wood, Mango Wood, Rose Wood and a wide range of environmentally sustainable recycled products which are hand crafted and not mass produced.